To hype the release of the new Fallout 76 game, Bethesda Games did a fun cross-promotion with the Philadelphia 76ers. Needing some creative help, they asked us to create a basketball uniform based on the game. Because this was just too fun to stop at one, we created two uniforms: A home “Radioactive” version and an away “Tricentennial” edition.

Sixers player Markelle Fultz wore the uniform in a series of promo videos with the game’s Vault Boy character, who also appeared live at pre-game warmups. In addition, a special co-branded X-Box was made available for sale.

Role: Creative and art direction, design of black and green “Radioactive” uniform.